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WNA Blog Home » Articles

What is a ‘Service Culture’ and What Does it Mean For Your Business?

October 24, 2014 | Sarah Savvas

You will be amazed at how your business will grow when you make it easier for customers to do business with you.

By definition, a ‘Service Culture’ is a culture within an organisation where customer satisfaction is the top priority. No business can stay in business without customers. How you treat or mistreat them determines how long your doors stay open. And bad service is a one way ticket to business failure. For many years, customer service […]



Who Are You? The Importance Of Your Biography ( Part 1)

October 23, 2014 | Pix Jonasson

Here's how to shine the spotlight on your guest speaker Bio so you stand out in the crowd.

So why would anyone want to hear you speak? You must have a great message and, just as importantly, a great Biography (Bio). In September 2010, I attended Ultimate Success Summit in Sydney, Australia. What an amazing line up of some of the world’s most successful entrepreneurs…who also happen to be talented speakers. And have […]



The Copywriter’s Guide To Successful Crowdfunding

October 22, 2014 | Bernadette Schwerdt

You've got to be different, have great copy and be prepared to go out on a limb if you want the crowd to be talking about you.

If you haven’t already heard of social entrepreneur Simon Griffiths, you will soon.  I had the good fortune to interview him for my online video series “Secrets of Aussie Online Entrepreneurs”, and he shared with me his gems of copywriting wisdom for how he raised $50,000 in 50 hours on crowdfunding platform IndieGoGo.com. A Quick […]



Facebook Save Feature

October 20, 2014 | Natalie Alaimo

Here's how to use the 'Save' feature in Facebook.

In July of 2014 Facebook introduced a new feature which might come in handy. I’m sure there has been times when you are scrolling through your news feed and an article catches your eye, but unfortunately you don’t have time right now to click through and read more. Maybe it was one of my recent […]



Contact Us Pages: Unloved. Ignored. But Oh So Important!

October 17, 2014 | Ingrid Cliff

One of the most important online pages you'll create for your business is your contact page. How is yours looking?

When we think of content writing, we usually focus on all the sexy pages of our website: The latest blog posts; the About Us page; our Home page. However, one page on our site has the fewest words but is possibly the most important page on our site. The Contact Us page. This is the […]



Understanding Trust

October 16, 2014 | Thomas Downey

Trust - it's a challenge we all face in both our work and family lives.

As social beings we are meant to be in collectives where we connect with others. For many our work situations and various family combinations are our most obvious collectives. So too are professional bodies including Women’s Network Australia (WNA) and recreational bodies such as sport teams, etc. Bonding is formed by the degree of intimacy […]



What is The Purpose of Your Blog Articles?

October 15, 2014 | Sorcha Mullis

Learn how to identify topics and subjects of high interest and blog about them.

Research has shown that 81% of internet users trust the advice and recommendations they read in blogs, while 61% have purchased something that they originally saw in a blog article. With statistics like these, you can’t afford to overlook running a blog on your own business website. The main problem that you might face when […]



Time – The Most Valuable Currency We Trade With!

October 13, 2014 | Dianna Jacobsen

Trading Time

Wow, it’s October already! Where does the year go?!!? Where does every month, week, day, hour and minute that you spend, actually GO??? It’s a trade-off, you see…. You are trading TIME for ACTIVITY, regardless of what the ‘activity’ may consist of. It’s not like money, where you can sit back and think about what […]



How To Back Up Your LinkedIn Database

October 10, 2014 | Robyn Henderson

Here's how to back up your LinkedIn database each quarter.

As LinkedIn continues to change and improve its systems from months to months, it is very easy to forget some of the important things. Backing up your LinkedIn database is just as important as backing up your computer files. Everyone who has ever had a computer die on them and lost content, databases etc. has […]



Part 4: 3 Ways to Fail-safe Your Prized Relationships – At Home and At Work

October 8, 2014 | Sue Lester

By compromising your values so you fit into a workplace you are setting yourself up for heartache.

It’s easier to mend a relationship than to find a brand new one and start afresh.  Consider the emotional and financial cost of divorce, of sacking and hiring staff, of ‘breaking up’ with a joint venture partner.  Are you wincing at the thought?  There are just 3 key reasons relationships, personal or business fail: 1. Clash in […]