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WNA Blog Home » Business Strategies Articles

Money Follows Mindset

January 31, 2017 | Dianna Jacobsen

A few months ago my blog discussion was based around rediscovering the ‘wealthy you’, in terms of recognising the abundance that surrounds each of us every day, in countless aspects such as plentiful food, enjoying nature, health, happiness, enriching experiences, fulfilling relationships, rewarding occupations, freedom of choice, and so forth, regardless of what our current […]



The Year Ahead….and a Year in Review

January 26, 2017 | Dianna Jacobsen

January. The time of year when many of us set our goals for the year….and berate ourselves over what we did not accomplish the previous year. Whilst goal-setting is a good thing, it is important not to later use it as a means of reflecting on what you failed at, on what you didn’t achieve. Many […]



Why Leaders Need To Be Optimists

January 24, 2017 | Sally Dooley

While I am certainly not advocating leaders adopt a ‘Pollyanna’ approach that ignores reality, the research shows there is a strong connection between optimism and performance. Optimistic leaders not only experience improved performance themselves, but their own optimism also positively influences the optimism of those they lead. Optimism and pessimism refer to the way you […]



How To 10X The Effectiveness of Your Delegation

November 9, 2016 | Sally Dooley

Delegation is a critical leadership skill and in my experience as a leadership coach and facilitator,  it is not done well at any level in many organisations! Leaders and managers frequently miss out on the opportunity to build capability and improve productivity; engage and motivate their team; align their own and other’s strengths and passions […]



Repeat after me: “I Give Myself Permission……..”

November 7, 2016 | Dianna Jacobsen

As business owners, we often tend to be driven and passionate about what we do, and we generally have a ‘to-do’ list a mile long at any given time, right? It is easy to fall into the workaholic trap, working into the evenings and on the weekends, either because there is a seemingly-endless list of […]



Marketing and Advertising: What’s the Difference?

October 26, 2016 | Sigrid de Kaste

Marketing and Advertising are often used interchangeable but in reality they are not. Advertising is only one part of Marketing. Marketing is the complete process from researching who the customers are, how and where they prefer to buy for how much, to designing how to offer what you have as a product or service for sale. […]



Need More Clients? Take Ten!

September 28, 2016 | Sigrid de Kaste

The art of getting new business is no mystery, in fact it’s so simple we miss the forest for the trees.  Here are 10 tips to remind you how to build your client base: 1. Get New Business From Old.   Ask existing clients for more business before you try warming up a cold lead.  Ask […]



Take Your Business From Woe to WOW

August 16, 2016 | Vicki Writer

I sat in on a great session while overseas recently with Michelle Hoskin, a business coach in the UK who shared a couple of really simple, easy to implement ideas for growing your business. First and foremost, we need a vision. Almost all really successful business owners have a vision that is much bigger than […]



Franchising Networks: The impact of one and the importance of the Franchisor

August 10, 2016 | Simone Pentis

When dealing with a franchise network, people will not often distinguish between different franchised businesses, but instead think of one overall business. Franchising as a business format encourages the above view. Most franchise systems seek to ensure that every existing or potential customer can generally expect to experience the same consistent products and/or services irrelevant […]



Brexit | How Does It Affect Trademarks in the United Kingdom?

August 3, 2016 | Binh Rey

With the United Kingdom(UK) public voting to leave the European Union (EU) last month, many European Union (EU) registered trademark owners have been wondering what will happen to their trademark protection as the result of this momentous event.  Most EU expert commentators estimate that the divorce between Britain and the European Union will be finalised […]