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WNA Blog Home » Business Strategies Articles

Why Life Satisfaction is the New Economy

July 2, 2015 | Vicki Writer

Spend some time pondering on what things in life make you feel the happiest?

I have spent a significant amount of time in the last 12 months researching and studying the emerging science of positive psychology and my findings have been fascinating. The research suggests that prosperity and profitability are linked to wellbeing. In-fact, there have been some studies done in Europe where the measurement for prosperity is based […]



Franchising Marketing Funds: The Balancing Act

June 29, 2015 | Simone Pentis

Franchise Marketing Funds

Marketing Funds are an area that can cause tension between franchisees and franchisors. This is since franchisees are often required in addition to paying franchise fees to pay certain monies into a fund for marketing and/or promotional purposes as determined and controlled by the franchisor. These marketing and/or promotional related activities can include, without limitation: […]



How Letting Go Means You Get More (Part 2)

June 24, 2015 | David Solomon

Revitalise your business: Surrender the old and allow the new to flow into your business and life.

Please read Part 1 first if you haven’t read it yet! …So my 2015 word of the year had become quite apparent. It needed to be one of the many synonyms that indicate letting go. Eventually I decided on the word “SURRENDER”. I chose SURRENDER as it is a passive process of just letting go, […]



Understanding Different Communication Styles

June 22, 2015 | Kylie Warry

Communication styles

Did you know that the quality of your relationships is only as good as your communication? I hear you all say, “But I’m a great Communicator, just ask me.”  The complicating factor is different Communication Styles. The truth is however, that you are not the best judge of your own communication skills, your audience is. Here […]



Tax-Planning Doesn’t Have To Be Hard Work!

June 16, 2015 | Dianna Jacobsen

Taxation Planning 2015

As anyone in business will be aware, we are almost at the end of yet another financial year. “So what?” you ask? Well, now is the perfect time to be checking on your ‘numbers’ for the past year, and scheduling a visit to your accountant, to tally up your 2014-2015 totals to date, and to […]



Be…Do…Have

June 15, 2015 | Pix Jonasson

Sharing knowledge with like-minded individuals positions you as a valuable contact.

I was at a recent out of town marketing event.  It’s very powerful when you are an “outsider” at events, meaning, I was not intimately involved in the event management side of things. My ‘Be…Do…Have’ mantra relates to Be Prepared, Do Your Due Diligence and Have A Great Team. Be Prepared Make sure that you […]



Why It Is Smart To Outsource Your Marketing

June 11, 2015 | Danielle MacInnis

marketing-landscape

At one stage as a small business it was possible to do your marketing in-house, much like you might do your bookkeeping and manage staff. Now SMEs are outsourcing their marketing as the landscape has changed. Here are some of the reasons: 1. Marketing has changed dramatically over the past few years and has become […]



Your Mid-Year Stock Take

June 5, 2015 | Sue Lester

End of year stock take

It’s the mid-point or end-point of the year, depending whether you work in financial years or not. So how are you tracking? Is there a smile of satisfaction on your face, or a look of disappointment or fear? No need to despair, the rest of your life starts a second from now, so you can […]



What Percentage of The LinkedIn Australian Reach Would You Like?

June 3, 2015 | Robyn Henderson

LinkedIn Summary Update

I am always on the look out for articles about LinkedIn and other people’s opinions of the do’s and don’ts. So it was reassuring today to read the Sydney Morning Herald  and an article by Samantha Riley and see an article that was aligned with most of my views. Interestingly, the latest number of users […]



Franchisor’s Time For a Check Up: The New Franchise Code 5 Months In

May 26, 2015 | Simone Pentis

Franchise Code 5 month on

2015 has been a big year for those operating within the franchising industry, most especially Franchisors. As of 1 January 2015, the franchising industry faced the repeal of the pre-existing Franchise Code of Conduct with the introduction of a new Franchising Code of Conduct (“New Code”). Furthermore, the Competition and Consumer Amendment (Industry Code-Penalties) Act […]