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WNA Blog Home » Business Trends Articles

How Letting Go Means You Get More (Part 1)

May 20, 2015 | David Solomon

Success and freedom could be yours by just letting go of the things that no longer serve you or your business.

Last year my word of the year was “FLOW”. In case you’re not familiar with the concept, a word of the year is designed to guide you and to give you a steady focus and reminder throughout the year as to what is most important for you thematically. Some people don’t even set resolutions or […]



Disruptive Trends – 3D Printing

May 12, 2015 | Ingrid Cliff

3D printing turns a design on your computer into a real object.

One of the biggest trends to hit since computers first exploded on the market is 3D printing. 3D manufacturing was first invented in the mid 1980’s by Chuck Hall, and in recent years there have been massive innovations and breakthroughs in terms of what is possible to be printed, how it is printed and the […]



Needs-based Selling: It Starts With Why

May 6, 2015 | Sarah Savvas

Selling dynamics

Right now across Australia, there is an exciting cultural change being driven by some of the major corporate players. These companies have awoken to the reality that in today’s saturated market, it’s not what or how you sell that determines your success. It’s why you sell. Today, trust is low and customers are increasingly critical. […]



Disruptive Trends – Self Driving Cars

April 14, 2015 | Ingrid Cliff

Many business sectors will be feeling the pain once  technology becomes the driver.

You may have heard of self-driving cars, but think they are something way off in the future and will not have much impact on you and your business. It’s time to think again. This business trend is closer than most businesses realise, and the impacts will be huge on many industries. The benefits of self-driving […]



Creating Franchising Territories That Work

March 6, 2015 | Simone Pentis

The boundaries are changing.  When designing and setting up territories for a franchise there are many factors that need taking into account.

Franchisors are now moving towards being more creative in how they design the types of territories they are now granting their franchisees. So long as overall there is value and benefit to both the franchisor and franchisee, franchise territories do not need to follow the prior traditional views of territories. This traditional view often equating […]



How to Achieve Your Best – Part 2

February 27, 2015 | David Solomon

Employees that are engaged and love what they do are your best advocates.

Symmetry is often expressed via the ancient Chinese concept of Yin and Yang. For example, we see it in the dualistic nature of day and night, fire and water, active and passive, masculine and feminine. According to the Taoists all things have both Yin and Yang properties and business is no exception. And yet, modern […]



Franchise Territories: Changing Ideas and Concepts

February 12, 2015 | Simone Pentis

GPS your decisions

As the franchising industry develops throughout Australian, the traditional ideas around franchise territories are also changing. Due to the growing number of different types of franchise systems being established throughout Australia, we are learning that one model or idea does not fit all. Different types of franchise operations have different needs and requirements in order […]



The Joy Of Missing Out

November 20, 2014 | David Solomon

Practise meditation

I’m sure you’ve heard about the Fear Of Missing Out (FOMO). It’s where we over consume, overcommit, or generally overdo something because we can’t bear thinking we might miss out on something. It’s like going to a buffet where you appear to have unlimited choice of food. How much do you put on your plate? […]



What is a ‘Service Culture’ and What Does it Mean For Your Business?

October 24, 2014 | Sarah Savvas

Never burn your bridges. Regardless of the reception you receive always be the bigger person when networking in the community and at events.

By definition, a ‘Service Culture’ is a culture within an organisation where customer satisfaction is the top priority. No business can stay in business without customers. How you treat or mistreat them determines how long your doors stay open. And bad service is a one way ticket to business failure. For many years, customer service […]



How Evolved is Your Marketing?

October 3, 2014 | Danielle MacInnis

Pedowitz-Marketing-300x90

The Pedowitz Group talk about marketing evolution in a few different stages. While I agree with the first three stages I have a different take on the last stage of the evolution. While we are all looking for a predictable, scalable and repeatable systematic approach to marketing, being marketing centric is more important to achieve […]