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WNA Blog Home » Communication Articles

Branding For Business Mums

June 28, 2017 | Lauren Clemett

As a mum you play a number of roles each and every day, additional to being a business woman…mother, cleaner, cook, nurse, seamstress, teacher, taxi driver…so how do you pull it all together into a strong personal brand? A mum is the A-typical multi-tasker and you probably do it without even thinking about it. It’s amazing […]



Where Do You Get Content For Your LinkedIn Updates or Posts?

June 27, 2017 | Robyn Henderson

This is one of the questions I am asked at least once a week. Years ago a wonderful mentor of mine was a great story teller and I complimented him one day on his stories. He assured me I had stories from my life too, I was probably just not noticing them. So I started […]



Is listening Over Rated?

June 26, 2017 | Kylie Warry

Listening is a communication skill that can be taken for granted or missed in our everyday communication. Listening means “The process of listening in Communication when done well involves five stages: receiving, understanding, evaluating, remembering, and responding. Active listening is a particular communication skill that requires the listener to provide feedback on what he or she hears to the person communicating.” Listening can […]



Make Your Book Your Single Most Powerful Marketing Tool

June 22, 2017 | Sigrid de Kaste

Authors have a passion, a message they want to take to the people. Sometimes even a legacy they want preserved. The great thing is, anybody can publish a book – you are no longer reliant on the grace of Publishing Houses to accept your work. The sad thing is, many authors miss the valuable point […]



Five Magic Words To Heal Hurt

June 19, 2017 | Sue Lester

There are five little words that can magically free you, and heal hurt-based resentment. This solution acknowledges that each of us has our own reality, based on how we filter information through our senses. It also acknowledges we have our own preferred way of showing love. If these are your questions: “How can he do […]



There Are So Many Books Already; How Will Anyone Ever Find Mine?

June 5, 2017 | Dyan Burgess

Keep it in perspective. Think about your existing customer relationships rather than the ivory tower of bestselling authors. Who do you want to see your book? Who should see your book? Who would be an advocate of your book? Perhaps, you already have access to most of these people in your current customer relationships. Also, […]



6 Red Hot Tips To Article Marketing

May 29, 2017 | Sigrid de Kaste

Article Marketing is using articles you write to promote your expertise and show you have the answers or solution to the problems your target audience is facing. To make sure that your articles get read, enjoyed and shared, here are six red hot tips how to set them up. These tips will help you make […]



Be Social Media Savvy

May 5, 2017 | Pix Jonasson

After recently attending a Leadership Academy in Sydney for my health, wellness and marketing communications businesses, I heard a couple of business leaders speak on the topic of social media.  Social media is essential for any speaker, coach, trainer, entrepreneur or businessperson who is already branded or wants to brand themselves. There were many ‘take-home’ […]



How the Perfectionist Speaks Up

May 3, 2017 | Kylie Warry

In our recent post, we discussed the importance of being able to speak up.  In my Communication DNA model I teach of the 4 communication DNA styles.  The Powerful, Playful, Patient and Perfectionist.  In today’s post I will outline how the Perfectionist Communication DNA style deals with the idea of speaking up.  Their struggle is different to the Powerful, […]



What Is A Personal Brand?

April 25, 2017 | Lauren Clemett

You may have heard the term “Personal Brand” but what is it really? Personal branding is the process of creating a specific image of yourself in the mind of your ideal client, so they can get to know, like and trust you, before they buy from you. Having a clearly defined personal brand, makes it […]