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WNA Blog Home » Communication Articles

How Much Time Do You Spend Online?

December 9, 2016 | Robyn Henderson

Outsourcing Linkedin

Last month I quoted some big data from the ‘Sensis Social Media Report 2016’ on internet use. Here are some more facts that may just change how you spend your marketing budget, not to mention your time: Frequency of internet use: 55% access more than 5 times a day 32% access 1-4 times per day […]



No Need To Dread Christmas

December 8, 2016 | Sue Lester

Christmas Blues

If you’re not feeling the Christmas spirit, it’s OK, and you are perfectly normal!  The imagery we see in Australia of what Christmas ‘should’ be is based on the American commercial ideal, and bears very little connection to reality.  (Especially the snowy bit!) Unfortunately, many see the huge gap between the glossy imagery of blithely […]



Do You Ever Struggle To Speak Up?

November 4, 2016 | Kylie Warry

Are you agressive or passive? It's about finding the middle ground when communicating.

Do you ever struggle to speak up?  Another term for speaking up – is being ‘assertive.’   This is an essential skill that few people have mastered well.  Some communicators struggle with this particularly the ‘Patient and Playful’ styles.  Why?  Because they fear offending people.  Additionally  if you have ever had a bad experience then this […]



Content Creation for SMB

October 28, 2016 | Danielle MacInnis

copywriting content

“Like the tree that falls in the forest but no-one can hear, if you aren’t found in search you don’t really exist. But you won’t be a success on social networks if you don’t produce great content. Content that is relevant, interesting and shareable. Your content marketing activities are key to your success on other channels. If […]



The Grass is Always Greener

October 24, 2016 | David Solomon

Be authentic on social media

Just in the last day I’ve had 3 reminders about how people’s apparently “perfect” lives – especially as presented on social media – may not be exactly what they seem. And here’s the big trap – COMPARISON. How much time over the years have I wasted looking at others instead of focusing on what is […]



Are You Missing in Action?

October 17, 2016 | Sue Lester

Feeling worn out and exhausted? Try reconnecting with the joy and excitement in your life.

Have you gone missing in action?  Yes, you’re physically still present, rushing here and there, juggling home and work commitments.  Your family, staff and clients can see your body, but where are you? The real you, inside, the you that was always fun, with a taste for adventure in life – do you even remember […]



Get Out of Your Comfort Zone

October 14, 2016 | Pix Jonasson

To make more connections you need to move outside of your comfort zone. If you don't speak up your won't get ahead.

They say that to be successful you have to be prepared to get out of your comfort zone. Basically, you gotta “get comfortable being uncomfortable!” Many of my family and friends know that my mission is ‘to positively impact One Million people!’ A huge goal. Yes. And one that I cannot do alone. So I […]



Are You a Reluctant Communicator?

October 3, 2016 | Kylie Warry

Your problems won't go away because you don't talk about them

Are you a reluctant communicator? Have you ever avoided a conversation?  Have you ever just walked away when speaking up would have been a better option?  When we do this it is usually based on fear.  Fear of the unknown can ensure that we avoid a conversation, or fear of facing confrontation, rejection, anger, the […]



Gen Y Work Perspective: Why Is a Work-life Balance Needed?

September 26, 2016 | Fonthip Ward

work life balance

The idea of a balance between work and life has become almost foreign in the 21st century. With technology’s ubiquity, constantly tackling work requests online and over the phone has become commonplace for a portion of the population even when they are vacationing. For others, their social and personal lives have a much more prominent […]



Why You Need To Become A Storyteller

September 22, 2016 | Catriona Pollard

Cartoon man playing on tablet with icons around him

In today’s business, communications and media climate, you also need to know how to be a storyteller. To be competitive in your business, you have to learn how to tell your narrative and share it widely. Although long-form and conventional journalism now share the stage with messages of 140 characters or less and images that […]