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WNA Blog Home » Communication Articles

How To Take Advantage of The Media and Get Noticed

June 23, 2015 | Catriona Pollard

How To Grab Media Attention

It can be challenging to get a story in the media and be seen and heard by your target audience. A great way to increase your chances of getting in the media is to take advantage of the stories already being published in the media. These stories can be anything from breaking news stories, the latest […]



Understanding Different Communication Styles

June 22, 2015 | Kylie Warry

Communication styles

Did you know that the quality of your relationships is only as good as your communication? I hear you all say, “But I’m a great Communicator, just ask me.”  The complicating factor is different Communication Styles. The truth is however, that you are not the best judge of your own communication skills, your audience is. Here […]



Be…Do…Have

June 15, 2015 | Pix Jonasson

Sharing knowledge with like-minded individuals positions you as a valuable contact.

I was at a recent out of town marketing event.  It’s very powerful when you are an “outsider” at events, meaning, I was not intimately involved in the event management side of things. My ‘Be…Do…Have’ mantra relates to Be Prepared, Do Your Due Diligence and Have A Great Team. Be Prepared Make sure that you […]



Are You Sick Of Low Quality Communication?

May 25, 2015 | Kylie Warry

Are you maximising every opportunity to communicate effectively and connect your business.

As “Women in Business”, Business Owners, Entrepreneurs and friends you all communicate each and everyday. In fact, High Quality Communication is crucial to your business not just surviving but thriving. How often do you actually stop and think about your Communication and gauge how well it is serving you? I would say based on research […]



Go The Extra Mile!

May 21, 2015 | Dianna Jacobsen

Meet and learn from others

Are you still learning? They say that we are either growing or dying, so I hope your answer was a resounding YES! If anyone wants to present something to you, always accept: you’ll learn something every single time, and they will possibly lead you to a path of new opportunities or a new network of […]



It’s Not What You Know Or Who You Know…It’s Who Knows YOU

May 11, 2015 | Pix Jonasson

Are you staying visible and connected, so new opportunities come your way?

It’s amazing how networking, building relationships and not being afraid to actually ask for something can get you (or your client) somewhere. If you are reading this, then you would be aware that I am a regular contributing author to the WNA blog.  Something I treasure, value and appreciate.  Thanks Lynette and the fab WNA […]



Who is “Me”?

May 8, 2015 | Sue Lester

Mum, Wife and ME

You might have noticed how easy it is to lose yourself in our super busy lives, especially once kids come along? The trouble is, when you lose yourself, in other words, disconnect to who you are as an individual, you start losing your powerbase and leaving yourself vulnerable to Life’s challenges. Your degree of resilience, […]



Why Are LinkedIn Headlines Important?

May 1, 2015 | Robyn Henderson

Writing attention grabbing headlines on your posts in LinkedIn can be the difference between a few readers or thousands of readers.

Back in the ’80s (yes I know some readers were not born then) – I worked for the Sydney Morning Herald selling classified advertising. I had brilliant training and one of the most important models I learned was A.I.D.A – the model to write an advertisement; Attention – grab the readers attention with the first […]



Does Your Brand Speak Human?

April 20, 2015 | Emelye Lovell

Boost your engagement and write for the maximum enjoyment of your audience.

Technical writing is a vicious domain we in ‘Brand Land’ must respectfully disregard. Visit any grammar forum and you’ll see hundreds of language elitists arguing the contemporary usage of the Oxford comma, past tense verbs and apostrophes in odd places. It’s incredibly intimidating. Having worked as a copywriter for brands, I developed two rules for […]



5 Reasons Why You Need to Get Media Training

April 16, 2015 | Catriona Pollard

Expert Media Training

If you want to get more media coverage for your business or company it’s essential you’re seen and heard in the media on a regular basis. Journalists are constantly looking for interesting and engaging stories they can develop for their viewers and listeners. When you make yourself available for commentary in the media, you are […]