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WNA Blog Home » Female Executives Articles

Promote a Progress Focus to Boost Creativity

June 21, 2016 | Sally Dooley

Culture Focus

Leaders in today’s context need the capability to cultivate a culture of creativity and innovation. This culture gives teams and organisations a competitive advantage and is the only way to ensure an ongoing adaptiveness to the constant and unending changes we are all experiencing. Harvard researchers, Teresa Amabile and Steven J Kramer, have identified an […]



Suffocating Under It All? It’s Time To Start Breathing Again.

June 20, 2016 | Sue Lester

Breathing for success

Do you feel like you’re suffocating under all the To Dos?  Perhaps you’re exhausted and frustrated from repeating yourself until you’re blue in the face?  Does it feel a long time since you’ve come up for air?  Our language reflects what is happening at that deeper, unconscious level, in this case your autonomic system which […]



How Excellent Leaders Unlock The Magic of Reflection

May 19, 2016 | Sally Dooley

The magic of reflection

Excellent leaders understand that reflection is a central and mandatory part of their leadership practice and prioritise this high importance activity. They recognise that a short term investment of time and focus will reap significant gains in all areas of their lives and work. As leadership expert, Peter Drucker, advocates, ‘Follow effective action with quiet […]



Who Do You Need To Be As A Leader in 2016?

February 5, 2016 | Sally Dooley

Leadership Planning

Studies suggest that only 8% of people who make New Year resolutions actually keep them. As you head into a fresh year it is a great time to both reflect on what you achieved last year and set goals for the year ahead. But, how do you make sure you are in the top 8% […]



The Franchisee Structure – Get It Right

December 15, 2015 | Simone Pentis

Taking the time to get your Franchisee structure  right, could save you more than just money in the long run.

The franchisee entity can take many forms, varying from individual sole trader, partnership, joint venture, trust, corporate and/or mix of these structures. While most franchisees tend to operate as a corporate structure, what is the best structure will depend on the personal circumstances of those who will make up the franchisee entity and any franchisor […]



Rejuvenate and Empower With Fabulous Feedback

December 10, 2015 | Sally Dooley

The holiday season is the perfect time to connect and give your team feedback

At this time of year, Christmas fever sets in and focus starts to wander. Your team can easily slip into cruise mode and lose valuable momentum. Successful leaders notice the shift and proactively seek to lift the energy and focus to keep momentum moving in the right direction. Harnessing the power of feedback is a […]



Why the Annual Code Update is More Important Than Ever Before

October 19, 2015 | Simone Pentis

Ensure you review and diarise the new Franchising Code of Conduct.

For most franchisors 30 October is a significant date. Given that most franchise systems within Australia follow the Australian financial year of 1 July to 30 June, then 30 October represents the expiry of the 4-month period from the franchisor’s last financial year whereupon franchisors must generally have ensured that they have updated Disclosure Documents […]



Telling Good Stories

September 9, 2015 | Sally Dooley

Tell stories about your business

In my last post I shared how great leaders use story telling to effectively impart and gather the information that truly matters in organisations. This post focuses on how you can increase your capacity to craft and deliver powerful stories to help shape the culture and future of your organisation. Here are some points to […]



Women in Branding: Where Are They?

August 19, 2015 | Emelye Lovell

Women need different financial advice from the male-dominated financial world.

At a recent branding and advertising industry conference, I watched on as four heads of creative agencies spoke on the topic, ‘What Does the Modern Agency Look Like?’ Whilst their answers varied, one answer spoke volumes: they were all men. When a brazen female audience member pointed out this embarrassingly obvious fact, they squirmed, each […]



Leading Authentically

August 11, 2015 | Sally Dooley

The quality of the conversations you have give rise to your leadership ability.

Leadership begins with who you really are and your willingness to really connect with others in a genuine way. To be an effective leader you must master the art of authenticity, which is the capacity to be comfortable with who you are and courageous enough to let that guide the decisions you make, the way […]