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When you’re just starting out every cent counts, which is why many small business owners choose to launch their business from home. Home based enterprises are the fastest growing sector of the business market with women at the forefront of the growth. But what does that mean for insurance? This post explains the important things […]
Firstly to all the fabulous business owners out there, here’s a great big congratulations on surviving another financial year in business. Give yourself a pat on the back! Now tell me how your accounts are looking. Did you have to race around scrambling up receipts for your accountant? Or are you one of those people […]
Creating a popular and successful blog on your business website requires more than posting a few ad-hoc articles every now and then. Adding high-quality, relevant and useful content consistently requires planning and is essential for any online brand looking to expand their website and draw an audience. Understanding how to go about creating a blog […]
Facebook Marketing can be awesome for your business, but of course, it can also be a time sucker! I plan out my Facebook content in advance and use many tools, resources and apps to make the process easier. Here are five of my favourites: 1. Inbuilt Facebook Post Scheduler Yes, Facebook has an inbuilt post […]
Back up, back up, back up. Most business owners have systems in place to back up their documents/business transactions on a daily/weekly or monthly basis. Yet how often do you back up your LinkedIn connections list. If you have never done that before, go to ‘Connections’ and you will find an export connections button. Save […]
There are so many free or low cost tools on the web these days, find some that can help you get things done faster and more efficiently. Saving you precious time and money.
Despite the overall feel of the economy, Australia is holding up quite well. Find out what your small business can be doing in this climate to not only make ends meet, but thrive.
Email Marketing Email Marketing has really become a powerful lead generation tool over the past few years. It is now much more sophisticated than it was when I was using it 15 years ago. Now you can send communications that are well branded, shared easily with social media tools, delivered in mobile formats, and can […]
Finding the right avenues to get your press release read by the media is difficult enough in print, but is your small business taking advantage of the free options available to help you get your coverage online?
Small businesses often don’t have much of a budget for marketing and if they do, they are usually doing it all themselves. Use these fantastic free or low cost tools to market your small business.