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WNA Blog Home » International Trade for Women Articles

Are You Feeling Small About Your Import Order?

January 18, 2016 | Lindy Chen

Select an import agent

If you are a small business owner, you have probably experienced feeling like an outsider when you visit a trade show in China.  Your thoughts are likely to be unfavorable.  Yes, those big box businesses sure know what they’re doing.  Look at those factory owners milling around the negotiating table with that importer, like they […]



China’s Wholesale Markets

December 9, 2015 | Lindy Chen

Think you can't import goods from China for your business due to large minimum order restrictions. Think again...

Not all trips to China are the same.  No matter how big or small your operations are, a trip to China may or may not be productive enough to justify the expense.  You need to be clear about your goals.  Besides knowing your products, you have to consider how you will use or distribute them. […]



Trademarks: Shapes, Colours & Illustrations are So Important!

December 7, 2015 | Binh Rey

What you think is what you will get

There are so many pot holes you can fall into when it comes to designing and developing trademarks for your business. Let’s look at the issues around shapes, colours and illustrations and when they become important from a trademarking point of view. There is a rural shop in New Zealand, that sells tyres in a […]



The Year of the Tiger – Doing Business in Asia

December 21, 2009 | Jane Toohey

For some of us, one location for our business is more than enough. For others, venturing online, into new suburbs and cities is crucial for maximizing returns on equipment, your brand, your products and potential. But what about expanding your business into Asia? Have you ever been tempted to take on the Dragon or are […]