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WNA Blog Home » Public Relations Articles

What To Do If A Journalist Says No

April 19, 2016 | Catriona Pollard

Why journalist say no

Have you spent hours carefully crafting a media pitch, sending it to a journalist, following-up a few days later with a phone call, and they say no, not interested? So where do you go from here? Don’t get disheartened. There are many reasons a journalist may have turned down your media pitch. If this happens […]



Not Everyone Is The Same – Become The Brilliant You

April 8, 2016 | Pix Jonasson

Brilliant you

Recently I attended a Leadership Academy in Sydney where presenter Fiona Craig, who spoke about “Brilliant You”. Here are some points I noted from her presentation that I wanted to share with you: Everyone is NOT the same: we are all different · 1 billion users on Facebook · 400,000 on LinkedIn · 100,000,000 on Instagram […]



Set Your PR Goals and Make 2016 Your Year to Shine

March 22, 2016 | Catriona Pollard

2016 PR Goals

Welcome to 2016! As with the start of every year there is a sense of optimism in the air and the determination to stick to all those newly made resolutions. Have you thought about making a resolution for your personal branding and PR strategy? It’s important to reflect and assess how your PR strategy performed […]



Reasons People Get Worried About Public Speaking

February 17, 2016 | Pix Jonasson

fear of public speaking

Remember, speaking is an international business but there are certain tricks of the speaking trade – some definite “Do’s and Don’ts”. As you enhance your global speaking repertoire, you will need to overcome your fears so that your presentation has maximum impact with your audience. There are a few key reasons why reasons people get […]



How To Successfully Write Your Biography

October 27, 2015 | Catriona Pollard

How to write Your Own Biography

As professional women, we should be proud of our professional accomplishments, but just being silently proud doesn’t bring any benefits to our professional life. How do we show our accomplishments to others? Creating a biography which reflects this not only assists your professional development, it can also help promote your personal brand to your target […]



5 Tips For Better Public Speaking

September 29, 2015 | Catriona Pollard

Public speaking is an important part of every business. These tips will help you to be better at communicating your message.

Public speaking is a useful tool in public relations and a great way to communicate your key messages while connecting with your target audience. You can participate in public speaking at conferences, events or any time that you intend to inform, influence or entertain an audience. The main purpose of public speaking is to communicate […]



4 Ways to Keep People Coming Back to Your Website

September 16, 2015 | Sorcha Mullis

Here are four ways that will ensure your clients keep returning to your website.

Anyone who has a website for their business wants to know the same thing – how do you spark your prospects’ interest in your site and keep them coming back? Businesses naturally want their prospective customers to be reminded of their brand whenever they need a piece of information, a product or service in their […]



Leadership

August 7, 2015 | Pix Jonasson

Grow your business by affiliate marketing. It's about creating a win-win situation.

If you are a speaker, more than likely you are a successful leader, or at least an aspiring leader.  You must first lead yourself.  I like to keep things simple and have acronyms for many facets of my life. Here’s one of mine on Leadership. What does Leadership mean to me? L    Learning – always be […]



Personal Branding is Your Best Accessory

July 28, 2015 | Catriona Pollard

Forget this season’s Valentino rockstud leather pumps and the latest Givenchy Antigona Bag – personal branding is the best accessory you can arm yourself with!

Forget this season’s Valentino rockstud leather pumps and the latest Givenchy Antigona Bag – personal branding is the best accessory you can arm yourself with! In today’s competitive business environment it can be hard to get ahead, however one way to cut through the noise is to differentiate yourself from the crowd and showcase what […]



How to Create Blog Articles That Will Engage Your Audience

July 15, 2015 | Sorcha Mullis

Twitter Lists

With Google’s continued emphasis on creating good content over optimising heavily for keywords, one of the most important factors to keep in mind for online content initiatives is to create engaging content. Who are you talking to? First and foremost, creating engaging blog articles starts with content that your audience wants to read. One way […]