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WNA Blog Home » Self Publishing Articles

Top 10 Concerns About Writing and Publishing a Book, in Review

December 1, 2017 | Dyan Burgess

Over the last year, the top 10 concerns about writing and publishing a book have been discussed in these publishing posts. Hopefully one, or more, of the tips in those posts have assisted to get you closer to writing your book. If these tips have assisted, then you have moved past those concerns and you […]



What We Have Learned So Far. What Is The Next Step?

November 1, 2017 | Dyan Burgess

Over the last few months we have reviewed, the top 10 concerns about writing and publishing a book in these posts. Here is the initial post. Hopefully one or more of the tips in those posts have assisted you to get closer to your writing goal. If they have, you have moved past these concerns, […]



Everyone Has a Book These Days; Aren’t I Just Following The Crowd?

October 4, 2017 | Dyan Burgess

Publishing a book of your own is still a pretty unique thing. How many people do you know who have written their own books? When you do know someone who is an author, do you think ‘I could do that’ or ‘My story should be shared’ or ‘That could benefit my business if I wrote […]



What Leverage Does A Book Give My Business?

September 4, 2017 | Dyan Burgess

Writing a book has so many benefits for your business. The process of putting your content into a cohesive order will force you to think carefully about the goals and processes of your business, the customers that you have and want to have, and the problems you can solve for them. This type of thinking […]



I Already Have So Much Content, Why Would I Want A Book As Well?

August 1, 2017 | Dyan Burgess

Fantastic! Having too much content is unlikely to be a problem. In fact, it’s a blessing because it means you’re half way there with your writing. Here’s a checklist of items that you can use to get started if you already have a lot of content: 1.    Sort what you already have into topic areas. […]



I Can’t Write

July 3, 2017 | Dyan Burgess

I suspect there are very few people in the world who would claim to be naturally good at writing. Even published authors will often regale you with stories about how much hard work it took to get them where they are today. While Agatha Christie wrote novel after novel, Harper Lee wrote two in her […]



There Are So Many Books Already; How Will Anyone Ever Find Mine?

June 5, 2017 | Dyan Burgess

Keep it in perspective. Think about your existing customer relationships rather than the ivory tower of bestselling authors. Who do you want to see your book? Who should see your book? Who would be an advocate of your book? Perhaps, you already have access to most of these people in your current customer relationships. Also, […]



I Can’t Afford to Publish a Book…

May 10, 2017 | Dyan Burgess

Many people disregard the idea of publishing a book because they are worried about how much it will cost. But the truth is it can vary from just a few dollars to thousands of dollars. If you’re not overloaded with money or sponsored by a multinational, what can you do to cut costs without cutting […]



But There Are Already So Many Books on This Topic…

April 10, 2017 | Dyan Burgess

It would be almost impossible to find a topic that hasn’t already been written about in some way. But this is not a reason to not write a book. In fact it is a reason to write your book. American life coach and author, Marie Forleo, speaks eloquently about the importance of writing a book […]



Book Writing – Why Would Anyone Be Interested In What I Have To Say?

March 14, 2017 | Dyan Burgess

The fact that you are in business suggests that people are interested in what you have to say, and would be interested to read a book written by you. Understanding what you have to say goes to the heart of your brand. It’s why you get out of bed every morning and why you do […]