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WNA Blog Home » Training Articles

Protecting Your Most Valuable Asset – Your People (Part 2)

April 22, 2014 | Sarah Savvas

The secret to business success is hiring staff who have the right skills and a 'can do' attitutde.

Second only to the difficulty of accessing capital, the biggest complaint I come across from business owners is about finding and keeping good employees. Good employees are, without a doubt, the most valuable asset any company can have. And when times are tough, it is more important than ever to get the most out of […]



Bring Back Good Old Fashioned Customer Service

January 24, 2014 | Terri Mitchell AKA The Profit Frog

Is good old customer service missing from your business?

 Have you ever asked yourself, “Whatever happened to Good, Old Fashioned Customer Service?” During the 1980s, technology and commercialisation became the catch-cries for businesses looking to reduce expenditure on staffing, increase profit margins, cut the costs of operation, and manipulate and control the customer experience. However, many business owners forgot one thing: serving the customer […]



How To Close More Sales

November 26, 2013 | Jenny Cartwright

Want to make more sales? Try using some of these trial closes before asking for the sale.

A common mistake sales people make is trying to close the sale too early and then they lose the opportunity to do so altogether The Balinese have come a long way in their sales techniques since I was last in Bali 14 years ago.  At that time the sales technique was for them to approach […]



Be The Customer You Would Like to Serve

November 22, 2013 | Terri Mitchell AKA The Profit Frog

Try to be an accommodating customer and you will often be surprised and rewarded.

While you are a business owner during your working hours, you will always be a customer in someone else’s business. So, it’s important to realise that how you treat customers who engage with your business also demonstrates how you want to be treated as a customer. Simple expressions of manners and courtesy do go a […]



How To Make Telesales Easy

October 29, 2013 | Jenny Cartwright

Make more sales by developing and interest grabbing opening statement.

It takes a good while to create an opener for making cold calls or as I call it an “interest grabbing statement”.  I thought I would cover how you can make coming up with an idea a bit easier for yourself. Why not find a way your product or service can make things easier for the […]



How To Make A Sales Appointment

September 24, 2013 | Jenny Cartwright

Pick up the phone and start making the appointment calls you have been avoiding.

The most important thing to remember when making appointments is that you are selling the appointment, not your product or services. Therefore, you do not want to be talking too much.  You can expand on what you have to offer when you get to the appointment. 1.      What you need is your opening statement (something […]



Know How To Handle Rude Customers

September 20, 2013 | Terri Mitchell AKA The Profit Frog

Rude customers can really put you off your game. Here a some ways of handling what they dish out.

Throughout the course of operating your business, you will undoubtedly come across a rude customer or two. It goes without saying. To be fair, on some occasions it will be because of a situation caused – directly or otherwise – by your business, through you or your staff, or a failing in your business systems. […]



The Art of Questioning on a Telephone Sales Call

August 27, 2013 | Jenny Cartwright

Learn how to ask the right questions when making sales calls and selling becomes easy

Questioning in the sales process is so powerful when the technique is applied correctly. After you have grabbed the customer’s interest with an opening statement, you need to ask questions to find out what the customer really wants. It is almost as if you have to do this in order to earn the right to […]



10 Ways To Find Prospects To Call

July 30, 2013 | Jenny Cartwright

Use these 10 ideas and you will have never ending list of prospects to call.

Remember 80% of your current business comes from 20% of your existing customers so it is important to call existing customers on a regular basis. However, as you know in sales, it is important to keep filling the pipeline with potential customers  (i.e. prospects). Cold calling is therefore vital to practice in order to stay […]



Learn To Love The Feedback From Your Most Valuable Assets

July 26, 2013 | Terri Mitchell AKA The Profit Frog

Stop discounting to win the sale and start using the power of three.

It can be difficult to remain positive when the economic news seems all “doom and gloom”.  As a business owner today, you not only need to be upbeat but fastidious about delivering exemplary customer service on every level to avoid falling victim to economic downturn. It is so easy to become complacent about customer service, […]