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WNA Blog Home » Twitter Articles

Twitter Video Secrets For Marketing

May 19, 2017 | Corinna Essa

Since Twitter only allows you to publish tweets of 140 characters only, it can be tricky to convey your marketing message. This is why uploading video tweets can be a very effective alternative. There are many reasons why a video on Twitter performs better than tweets. First, a video on Twitter receives much more engagement […]

How to Create and Publish a Killer Twitter Video

May 4, 2017 | Corinna Essa

When looking at statistics on online video consumption and how video is taking over the web, it is obvious that producing and distributing video content should be part of any business’s marketing plan. Plus, Twitter is now focusing heavily on video so taking advantage of it will benefit you greatly and will enable you to […]

The 5 Biggest Twitter Mistakes To Avoid

April 6, 2017 | Corinna Essa

One of the latest Twitter studies showed that more than 65% of American companies have a Twitter presence. In fact, some of the world’s biggest brands have been using Twitter to market themselves, brands such as Nike, Starbucks and the majority of Fortune 500 companies too. However, the majority of people who use Twitter for […]

Twitter Advanced Search Guide for Lead Generation

February 9, 2017 | Corinna Essa

Unlike other social networks, Twitter allows you to perform detailed searches through their Twitter Advanced Search tool. For marketers and business owners, this feature is extremely handy as it can display anyone on Twitter who matches your selection criteria. Regardless of whether you’ve ever used Twitter, regardless of whether you have ever published tweets or […]

Twitter Profile Customization Secrets To Stand Out From The Noise

February 8, 2017 | Corinna Essa

As important it is to put time and effort into the design of a website or landing page because you have only a few seconds to capture visitor’s attention, it is just as important to put time and effort into your Twitter design to stand out from the noise and attract the right audience. There […]

5 Ways To Market Your Local Business On Twitter

December 6, 2016 | Corinna Essa

If your business relies on local customers and you would like to attract more people who live close to your business, practice or event, then Twitter should be among your list of marketing channels to use. There are 5 ways you can use this social network perform local area marketing: The first, is using Twitter’s […]

The Top 4 Twitter Tools Every Business Owner Should Use

November 22, 2016 | Corinna Essa

There’s no doubt Twitter is a very effective marketing tool. Not only is it a great one-to-one communication channel, it is also a very effective one-to-many communication channel. What this means, is as a business owner, you can broadcast any message to thousands of people in just a few seconds. Plus, with over 300 million […]

How To Effectively Use Twitter Influencers To Grow Your Brand

October 19, 2016 | Corinna Essa

More and more brands on social networks are actively looking to partner with social influencers in order to increase their reach and brand awareness. Social influencers are usually: Self-made internet stars Well-known in their industry Have high engagement levels on social networks Have authority and credibility in their industry Have large and specific audiences. But […]

How to Effectively Use Twitter Mentions and @replies For Marketing

September 21, 2016 | Corinna Essa

As effective as Twitter is to build an audience, grow brand awareness and generate traffic and leads, this micro-blogging platform can be quite confusing and not that self explanatory. Reading tweets from your Twitter newsfeed with all the Twitter symbols such as the @ sign and the hashtag sign can be quite hard. So what […]

How to Use Twitter Automation to Increase Your Followers by 200%

August 31, 2016 | Corinna Essa

Like any other social network, managing a Twitter account can be quite time consuming. Between following new users, following back followers, responding to direct messages, and tweeting, it can easily take up to an hour a day. This is why Twitter automation tools can come in handy. Although Twitter automation is frowned upon and if […]