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WNA Blog Home » Articles

Speakers – Being Prepared

February 9, 2017 | Pix Jonasson

At a recent function where I was the MC, I was given a pretty rudimentary ‘Run Sheet’ from my client. In fact, I was told I was to start at 12:45pm and as it turned out, I was actually “on” from 12:00pm. This obviously came as a surprise to me!. However, I also had to […]



Twitter Advanced Search Guide for Lead Generation

February 9, 2017 | Corinna Essa

Unlike other social networks, Twitter allows you to perform detailed searches through their Twitter Advanced Search tool. For marketers and business owners, this feature is extremely handy as it can display anyone on Twitter who matches your selection criteria. Regardless of whether you’ve ever used Twitter, regardless of whether you have ever published tweets or […]



Twitter Profile Customization Secrets To Stand Out From The Noise

February 8, 2017 | Corinna Essa

As important it is to put time and effort into the design of a website or landing page because you have only a few seconds to capture visitor’s attention, it is just as important to put time and effort into your Twitter design to stand out from the noise and attract the right audience. There […]



Who Wins in a Trade War?

February 7, 2017 | Lindy Chen

There were many who were surprised by the recent election victory of Mr. Trump, and earlier, the soon to be implemented British exit or the UK’s Brexit from the European Union.  There seems to be a slow and creeping rebellion against globalisation.  The impending ascent of Donald Trump to the US presidency may herald the […]



How To Become an Influencer in Your Industry

February 6, 2017 | Catriona Pollard

Being a person of influence in your industry can offer many rewarding benefits. It can help you build a reputable brand and attract potential client or customer to your brand. An influencer is a person recognised as someone to look to for expert advice, knowledge and opinions. To become a person of influence in your […]



How The Powerful Speak Up

February 3, 2017 | Kylie Warry

In our last post, we discussed the importance of being able to speak up.  In my Communication DNA model I teach of the 4 communication DNA styles.  The Powerful, Playful, Patient and Perfectionist.   In coming posts I will outline how each style struggles with the idea of speaking up.  Their struggles are different but […]



How Do You Create a “Lead Magnet”?

February 2, 2017 | Danielle MacInnis

In this article Danielle MacInnis shares 40 resources that every small business owner can use to ensure they boost the efficiency and workflow with their business. The best part is most of them a free.



Top Five Mistakes a Trademark Beginner Makes

February 1, 2017 | Binh Rey

Over recent months, our firm has been dealing with clients who have attempted to trademark their brand themselves and have not been successful. In some cases, they were the cause of their disastrous attempt to obtain trademark protection. Of course you could read all about trademarks and the government IP body in each country is super […]



Money Follows Mindset

January 31, 2017 | Dianna Jacobsen

A few months ago my blog discussion was based around rediscovering the ‘wealthy you’, in terms of recognising the abundance that surrounds each of us every day, in countless aspects such as plentiful food, enjoying nature, health, happiness, enriching experiences, fulfilling relationships, rewarding occupations, freedom of choice, and so forth, regardless of what our current […]



How To Switch Your Mind Off For A Good Night’s Sleep

January 30, 2017 | Sue Lester

If you find yourself suddenly wide awake with your head churning when you go to bed, or perhaps are so tired you drop off to sleep quickly, but awaken in the early hours with your head buzzing, this is for you.  Parents, this can help your kids sleep well and wake refreshed for the day.  […]