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Wed 6 May @ 12:00 pm - 1:00 pm

WNA Virtual | Episode Three

Stacy Farrell, Content Box

Marketing is an Engine, So Don’t Stop NOW!

About WNA Virtual:

Women’s Network Australia provides women in business with support and education to survive and thrive.  With live events on hold, we’re taking WNA Virtual connect nationally including our regional small business communities.

Join us for the first Season of WNA Virtual where inspiring speakers and business leaders share their secrets to business success.  Season One includes six live episodes as well as learning materials (workbook, fact sheet or activity prior to or after the session) along with the recording so you can watch again.

Preview – Episodes Three

Marketing is an Engine, So Don’t Stop NOW!

In times of turbulence, it’s tempting to think of marketing as a switch that can be turned on and off. But that’s not how it works. Marketing is an engine that starts slowly and builds up momentum. The more fuel you add, the more momentum you gain and the more effective it is. So, what do you need to do in the current climate and how do you continue your market activities when budgets are drying up?

Stacy Farrell, from Content Box, will share why it’s important not to abandon all marketing activities at this time and outline the what, why and how of marketing during these times with a number of case studies.

More from Stacy

“No one likes saying the word RECESSION, but it’s pretty much accepted that one is headed our way. However, a recession is the time to increase market share and be well positioned for the future”

About Stacy Farrell

Stacy Farrell has over 25 years education, design, business management, content marketing and strategic communication experience across Asia Pacific B2B sectors. Working across a range of industries from professional services, aviation, aged/disability care, and not-for-profit, Stacy’s passion is to Make Marketing Easy for small to mid-sized businesses.

Having the correct marketing strategy in place from the outset, is essential to ensure any investment you make in a website, SEO or digital marketing will achieve its goals. Following a strategy first marketing system, Content Box identifies the right marketing strategies and tactics, then develops and implements the right content to help you build, grow and scale your business, and, ultimately achieve more sales.


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