ABOUT THE CONTRIBUTOR

Danielle MacInnis
Danielle MacInnis

Danielle thinks like a customer. Even as a little kid she has always shown deep empathy for others. Dan uses this customer insight to help small businesses create practical marketing strategies that work. Using this customer centric approach and her 20 years experience in sales and marketing, Dan takes what is in your head, adds her expertise to create a system to assist you make better marketing decisions, attracts a regular stream of ideal customers and creates a brand that your employees and customers will love!

Danielle MacInnis has written 69 article(s) for us.

Visit http://www.macinnismarketing.com.au

Twitter: @/danmac30

Linked In: https://au.linkedin.com/in/daniellemacinnis

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Marketing Shortcuts For Small Businesses

March 21, 2017 | Danielle MacInnis

Marketing done well does require insight, research and a real understanding of your ideal customers.

However there are a few great tools to use as marketing short cuts:

  1. Value proposition templateHelps create a value proposition that is compelling.
  2. Marketing Plan templateA quick plan for setting out goals for 2017.
  3. Quarterly Review templateTo help you focus for 90 day horizon.
  4. Customer Survey TemplateUnderstand your customers.

What tools have you discovered that are useful for your marketing?