Melbourne Build becomes most successful show launch in Oliver Kinross portfolio
Oliver Kinross, the global events company behind international construction exhibitions including London Build, Sydney Build, New York Build and Chicago Build, has announced that its newest show, Melbourne Build, has officially become the most successful launch in the company’s portfolio to date.
Taking place at the Melbourne Convention and Exhibition Centre on October 22 and 23,
Melbourne Build has already surpassed 18,000 registered attendees with 11 weeks still to go, and the organiser expects in the region of 30,000 registrations by the time of the show – a record for any launch event in the company’s history. The show has also achieved the highest number of exhibitor bookings and speaker confirmations of any first-year edition in Oliver Kinross’ global series of city focused construction expos.
Oliver Kinross is part of the Nineteen Group and specialises in construction shows for
mega-cities with high GDP, strong population growth and significant requirements for
new construction. Melbourne ticks all the boxes. The city is experiencing rapid population
growth and is set to overtake Sydney as Australia’s most populous city. Significant
investment in infrastructure projects such as roads and rail, combined with a pressing
housing crisis driving major new home building, makes Melbourne an ideal location for a
dedicated construction event. The success of Melbourne Build reflects the clear need for
a forum where industry leaders can discuss and plan for the future growth of this major
city.
“Melbourne Build has surpassed all expectations,” said Stephanie Li, Marketing Manager
at Oliver Kinross. “It’s already on an unprecedented 18,000 registered attendees for a
launch show. The huge interest we’ve had in Melbourne Build reinforces the importance
of a construction show and forum for the rapidly growing city of Melbourne. By the time
of the show, we envisage in the region of 30,000 attendee registrations, with
representation from all the main players in its construction industry.”
The event will be officially opened by the Lord Mayor of Melbourne and is supported by
the Premier of Victoria. Its comprehensive content programme and attendance include
all the major contractors, architects, developers and house builders active in the region,
further underlining the event’s status as a key industry gathering.
The record-breaking launch of Melbourne Build sets a new benchmark for Oliver Kinross
as part of the Nineteen Group, as it continues to expand its global footprint. The
company’s successful launch strategy, combined with Melbourne’s thriving construction
market, has created a unique opportunity that is resonating strongly across the industry.
About Oliver Kinross
Oliver Kinross is part of the Nineteen Group and is a global B2B events company
specialising in large-scale construction exhibitions and conferences. With flagship
shows in London, New York, Sydney, Chicago and now Melbourne, the company has a
fast-growth model, innovative event format and commitment to market-leading content.