WNA Blog

Wed 28 Jun 2023

The Business Gift Guide: 6 Item Ideas To Give To Clients


In The News

It’s never a bad time for a business to remind their clients that they care. That’s one of countless reasons why client gifts are typically so well-received: they are in themselves, a representation of just how much that individual or account means to that business.

And truth be told, client gifts don’t have to be expensive for their impact to be felt. Even small gestures can be both thoughtful and meaningful when it comes to showing appreciation for patronage. Your clients can only feel valued upon receiving any kind of gift, and see your brand as one that rewards loyalty and dedication.

But what makes a good corporate gift? Throughout the year, many businesses search for meaningful gifts to give to their clients. More often than not, this has resulted in businesses sending out gestures like gourmet food baskets or vouchers. Additionally, personalised items such as framed photos, mugs, new custom cushion covers or even company-branded apparel can be thoughtful and unique presents that your clients can enjoy for years to come. 

But there are so many more gift options out there to be discovered. Here are 6 of our favourite business or corporate gifts that are sure to make a lasting impression on your lucky gift recipients.

Wine Products

A bottle of nice wine is always an excellent gift for business clientele. Not only are they a timeless and classy gift idea, but a bottle of wine also comes with a personal touch as that bottle has been hand-selected to suit the receiver’s tastes and preferences. A bottle of wine can also suit any gift-buying budget, from those seeking a touch of extravagance in their corporate gifting experience to those with a more modest game plan.

With its reputation as a timeless classic drink that infuses a sense of special occasion and indulgence, gifting a bottle of sauvignon blanc wine or cabernet sauvignon is an effective way to show appreciation while networking and interacting with clients.

Home Office Essentials

Giving the gift of home office supplies is sure to be universally well-received, as these items provide both utility and thoughtfulness combined. Home office accessories can even send the message that you genuinely care and understand your client’s needs, and that you value them enough to not express your appreciation through generic gifts or cheap corporate knick knacks instead.

From desk organisers to sturdy laptop stands and comfortable ergonomic chairs, gifting small or large home office essentials can help ensure clients enjoy a safe and comfortable work environment – that may or may not also be filled with soft reminders of your business and how your company supports them in more ways than one!

Online Learning or Masterclass Subscriptions

 In today’s rapidly evolving business environment, the gift of knowledge can be priceless. So it goes without saying that educational resources can make for great corporate gift ideas as well. 

Gifting subscriptions to online learning platforms or eCourses demonstrate an investment in your client’s personal and professional growth. We recommend gifting subscriptions or course enrolments to platforms like MasterClass, Coursera, or Udemy as these platforms offer courses spanning a broad range of topics – from business strategy and management to creative arts or even personal wellness. 

By offering this particularly thoughtful gift, you can show your clients that you value their ongoing development and support their aspirations. This can, in turn, enhance your business relationships as it goes beyond transactional interactions and enters a realm of mutual growth and enrichment.

Organic Skincare Products

As wellness becomes more of a concern in corporate spaces, wellness gifts have naturally become equally well-received. Organic skincare products make an excellent gift for clients, especially on special occasions like a company anniversary. These wellness items are typically also made with natural ingredients that are gentle and beneficial to the skin, reducing irritation and helping to maintain its vitality. 

Be sure to check client allergies before sending any skincare products, however. As organic skincare products are generally designed to be less irritating than products with lab-produced ingredients, there are less risks of causing any skin issues. But allergic reactions can still occur easily, so you’ll want to do a little due diligence to reduce this risk.

Subscription Boxes With Snacks and Drinks

Subscription boxes are all the rage right now, which is precisely what makes them just as exciting a gift to receive as your traditional fruit or gourmet food basket. But whilst food baskets are a grand one-time gift, subscription boxes can provide months’ worth of delicious snacks and drinks for your clients to enjoy in the comfort of their home. Depending on the box, your clients can explore a wide array of snack offerings and popular beverages like coffees, teas, or even locally brewed craft beers. 

Your clients also have the opportunity to try something new or even be reunited with a delightful old favourite treat within their subscription boxes. And the cherry on top? Subscription boxes with snacks and drinks can also work well as corporate team building gifts since they are affordable and help promote mindfulness habits, interpersonal relationship building, and just general camaraderie amongst colleagues while contributing to office morale. 

Customised Stationery 

There’s a certain elegance that accompanies customised stationery which is hard to overlook. A set of high-quality notebooks, pens, or desk accessories embossed with your client’s name or company logo can be both a practical and thoughtful gift that your recipient can treasure for many months to come. Besides serving a functional purpose, customised stationery also adds a personal touch, making clients feel truly special.

And how does this particular gift idea benefit your brand? Well, because these items are likely to be used during meetings or in professional settings, they provide added visibility for your brand. This way, customised stationery contributes to fostering stronger, more personalised business relationships while subtly increasing brand awareness as well. It’s a strategy that intertwines the art of gifting with branding, creating a lasting impact that goes beyond the surface.

~

All things considered, showing appreciation to your clients should be a year-round commitment, not confined to any particular occasion. Carefully selected gifts not only express gratitude but also underscore the value you place on the business relationship.

So consider unique, high-quality gifts like premium wine sets or innovative home office tech to ensure that your corporate gifts don’t just end up as clutter, but actually make your clients feel special and remembered.


Back to WNA Blog

Recent News

In The News
Fri 3 May 2024

MBA Update from Scholarship Awardee Kath Kemp

Katherine Kemp
Advertising & Marketing
Fri 3 May 2024

How much is your business worth?

Bronwyn Condon
Advertising & Marketing
Mon 29 Apr 2024

How to pay less personal tax in 2024

Bronwyn Condon
Advertising & Marketing
Mon 29 Apr 2024

Did you know this about Authorship?

Sigrid de Kaste
Click to join the newsletter